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商業スポーツ施設における会員の満足度の変化に関する研究
https://chukyo-u.repo.nii.ac.jp/records/9409
https://chukyo-u.repo.nii.ac.jp/records/9409811cc0b9-a3c9-4496-8cb2-12a9f43a948b
| 名前 / ファイル | ライセンス | アクション |
|---|---|---|
KJ00004196603.pdf (612.2 kB)
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| Item type | [ELS]紀要論文 / Departmental Bulletin Paper_02(1) | |||||
|---|---|---|---|---|---|---|
| 公開日 | 2016-11-14 | |||||
| タイトル | ||||||
| タイトル | 商業スポーツ施設における会員の満足度の変化に関する研究 | |||||
| タイトル | ||||||
| タイトル | Research on Changing Consumer Satisfaction Scores among Commercial Fitness Club Members | |||||
| 言語 | en | |||||
| 言語 | ||||||
| 言語 | jpn | |||||
| 資源タイプ | ||||||
| 資源タイプ識別子 | http://purl.org/coar/resource_type/c_6501 | |||||
| 資源タイプ | departmental bulletin paper | |||||
| 雑誌書誌ID | ||||||
| 収録物識別子タイプ | NCID | |||||
| 収録物識別子 | AN00081735 | |||||
| 著者 |
原田, 尚幸
× 原田, 尚幸× 原田, 宗彦× 池田, 勝× 守能, 信次× Harada, Naoyuki× Harada, Munehiko× Ikeda, Masaru× Morino, Shinji |
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| 著者所属(日) | ||||||
| 大阪体育大学体育学部 | ||||||
| 著者所属(日) | ||||||
| 大阪体育大学体育学部 | ||||||
| 著者所属(英) | ||||||
| en | ||||||
| Osaka University of Health and Sport Sciences | ||||||
| 著者所属(英) | ||||||
| en | ||||||
| Osaka University of Health and Sport Sciences | ||||||
| 記事種別(日) | ||||||
| 内容記述タイプ | Other | |||||
| 内容記述 | 原著論文 | |||||
| 記事種別(英) | ||||||
| 内容記述タイプ | Other | |||||
| 内容記述 | Original article | |||||
| 抄録(英) | ||||||
| 内容記述タイプ | Other | |||||
| 内容記述 | The purpose of this research is to provide feed back to management of commercial fitness club in order to maintain and improve consumer satisfaction. This research applied the "discrepancy model" to explain changing consumer satisfaction scores. The model states that satisfaction is a function of the degree of congruency between aspiration and the perceived reality of experience. If the consumer's expectation for the sport facility is higher than its performance, then consumer satisfaction will be low. Conversely, if consumer expectation is lower than performance, then satisfaction will be high. In order to address the objectives of research, member's attitudes regarding a commercial fitness club were assessed twice. The questionnaire contained 22 satisfaction items, of which, one was related to the whole facility, thirteen to its individual facilities, four to its programs, and the remaining four items to its staff. Responses were made on a 7-point scale. Both changing expectations and performance scores for each concept and satisfaction scores for the facility as a whole were measured. A step-wise regression analysis tested the application of model. The dependent variable was the change in satisfaction for the whole facility and independent variables were the change in expectation and performance scores for the individual facilities, programs and staff. The findings were : 1) The variables that most influenced changing satisfaction scores were related to expectation and performance of the staff. 2) The variables that least influenced changing satisfaction were related to programs. 3) Expectation and performance scores influenced each other for changing satisfaction. (The discrepancy model explained 34% of the variation in changing satisfaction [adjusted R^2=0.355].) | |||||
| 書誌情報 |
中京大学体育学論叢 en : Research journal of physical education Chukyo University 巻 36, 号 2, p. 41-48, 発行日 1995-03-15 |
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| 表示順 | ||||||
| 内容記述タイプ | Other | |||||
| 内容記述 | 12 | |||||
| アクセション番号 | ||||||
| 内容記述タイプ | Other | |||||
| 内容記述 | KJ00004196603 | |||||
| ISSN | ||||||
| 収録物識別子タイプ | ISSN | |||||
| 収録物識別子 | 02887339 | |||||
