@article{oai:chukyo-u.repo.nii.ac.jp:00018261,
 author = {坂田, 隆文 and Sakata, T},
 issue = {1},
 journal = {総合政策論叢, JOURNAL of POLICY STUDIES CHUKYO UNIVERSITY},
 month = {Mar},
 pages = {67--78},
 title = {商品企画論という新研究領域：その必要性　～ A call for a theoretical framework in product planning ～},
 volume = {12},
 year = {2021}
}